ISBN: | 0-03-098464-5 |
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语种代码: | Eng |
个人名称: | Engel, James F. |
题名: | Consumer behavior / James F. Engel, Roger D. Blackwell, Paul W. Miniard. |
版本说明: | 8th ed. |
出版发行项: | Fort Worth : Dryden Press, 1995. |
载体形态: | xxii, 951, [41] p. ill. (some col.) 24 cm. |
丛编说明: | The Dryden Press series in marketing |
书目附注: | Includes bibliographical references and index. |